Monday, February 7, 2011

8 Tips for Online Book Marketing - Marketing Mondays

When I first started promoting my novel MRS. LIEUTENANT online in April of 2008 I was pretty clueless what to do.  The novel had been a semi-finalist in the Amazon Breakthrough Novel Award competition, and through this competition I had inadvertently learned what a blog was.

From that moment I was on a quest to learn as much as possible about marketing online.  After learning things the hard way, I co-founded a social media marketing company to help others benefit from my knowledge.

Here are eight tips for information that can help you be less clueless than I was:
1.     If you are a fiction author and want ideas on blogging, see the free report at

2.      If you are on LinkedIn, join the Book Marketing group, which is now an open group. (Search under groups for “Book Marketing”)

3.      If you are on Facebook, “like” the Facebook Page Queens of Book Marketing at

4.      Learn about book marketing opportunities at sister sites and

5.      Read several book marketing articles at

6.      Explore Aggie Villanueva’s book promotion site and be sure to check out her reports on Amazon.  (She has uncovered some amazing information.)

7.      Tony Eldridge’s book marketing site at has an abundance of good information.  See especially his product on creating effective Twitter contests.

8.      Publicity Hound Joan Stewart has a terrific weekly free ezine that I read faithfully ever week.  Sign up for it at

Just don’t feel you have to do everything – and especially not all at one time.  Find the marketing ideas that work with your style and time commitments.

But do start somewhere with at least one new marketing activity.  If you have poured your heart and soul into writing a book, you do want others to know about your book and hopefully read it. 

Phyllis Zimbler Miller is the co-founder of the social media marketing company Miller Mosaic,  and she blogs at  Her Amazon author page is at